What makes a gift recognizable is its presentation and packaging. And every person buying a gift expects it to be packed in the most pleasant packaging to impress the receiver. This is why the success of gift retailing brands highly depends on custom gift packaging.
Leveraging customization freedom to show creativity helps gift business owners craft gift packaging that leaves a WOW effect. You are at the right place if planning to start a gift business and looking for the right packaging. Read this blog to explore 8 types of packaging your gift brand must have to outperform the competition!
1. Stylish Pillow Boxes
The uniqueness of a gift package lies in its shape because it is the first thing customers observe. One such unique gift packaging is pillow style boxes. These boxes combine functionality, versatility, and aesthetics. You can customize pillow gift boxes in your preferred sizes to ensure they align with the dimensions of your gifts.
Most pillow boxes are used for small treats and party favor packaging. However, medium to small gifts like cosmetics, jewelry, scarves, and small gadgets can be packed in pillow boxes for customers’ gift-giving experience. The more customization options you incorporate into the pillow boxes, the more stylish appeal they get. For example, adding custom handles makes large pillow gift boxes stylish and attention-grabbing.
2. Adorable Gable Boxes
Another excellent gift packaging option is a gable box, known for its unique shape and style. Custom gable gift boxes are stylish, practical, and eco-friendly. Gable box packaging is made from flexible materials to ensure sleek edges and curves. You can add jaw-dropping perfection to gable gift boxes with a clear PVC window to give a sneak peek of your gifts.
Most baked goods such as cakes, pastries, muffins, etc. are packed in gable boxes with windows for excellent presentation. Accessories, jewelry, cosmetics, and skincare in gable boxes improve gift recipients’ unboxing experience. Likewise, you can make a gift hamper using large gable gift boxes with handles to turn heads. Incorporating a custom ribbon to the gable gift boxes enhances their aesthetic appeal.
3. Protective Shipping Packaging
Never hesitate to invest in high-quality packaging for secure gifts’ shipping to customers. The reason for investing in protective gift packaging is the shift in customers’ behavior from in-store to online shopping. So whether you have an in-store or e-tail gift business, you must have secure packaging for shipping gifts. Most shipping boxes are made from corrugated cardboard, known for its protective properties.
Customize mailer gift boxes to ensure your customers receive gifts in pristine condition. You can pack lightweight to heavier, all types of solid gifts in custom corrugated shipping boxes. Adding protective packaging essentials like bubble wrap, honeycomb paper, and Eva foam inserts that ensure added protection while enhancing gift presentation.
4. Rustic Kraft Wrapping Paper
Understanding customers’ preferences helps you boost the gift brand. Some people prefer buying gifts packed in vintage or rustic packaging. Kraft paper’s brown charm makes it ideal for creating gift packages that convey a feeling of nostalgia. Kraft paper is flexible and can be used differently to create unique gift packaging.
Wrapping kraft gift packaging with jute rope makes it more impactful. Likewise, decorating kraft paper gift packaging with dried flowers and coffee-stained greeting cards enhance the vintage appeal. The best thing about visually appealing kraft gift packaging is 100% biodegradable, helping you build a positive brand image.
5. Adorning Embelishments
Gift packaging is incomplete without embellishments because they help differentiate a gift easily while impressing customers. Your gift brand must invest in beautiful embellishments. Some elegant embellishments include different types of ribbons, bows, and greeting cards. Some 3d decorative elements like butterflies and flowers make your gift package look adorable.
Likewise, you can use seasonal decorative items like a mini Christmas tree to complete the looks of seasonal gifts. Custom business stickers also transform your branding strategy. Incorporating premium finishes on the gift boxes like foil stamping, holographic, embossing, debossing, or spot UV also enhance the aesthetic appeal of gift packaging.
6. Luxury Rigid Boxes
No other packaging can beat the elegance of custom rigid boxes when it comes to presenting luxury gifts. Custom rigid boxes are made from rigid stock. Rigid stock is known for its exceptional strength and excellent outlook. The luxury appeal, reusability, and functionality of rigid gift boxes make them ideal for high-end gifts.
These luxury gifts could be any high-ticket item like luxury watches, jewelry, food, and cosmetics. Custom rigid gift boxes are customized with a built-in magnetic closure that ensures a secure and easy closing mechanism. Some popular gift packaging styles include open-door rigid boxes, flip-top boxes, drawer style boxes, and shoulder-neck gift boxes.
7. Clear Tuck Top Boxes
Create a sense of excitement in your customers using clear tuck top gift boxes, helping uplift your gift brand. These boxes are made from virgin plastic, ensuring the gift protection with its strength. The transparent outlook of plastic tuck top gift boxes gives your customers a sneak peek of gifts. As a result, they feel more excited and curious about the product while having a great gift-giving experience.
Most tall cakes, balloons, and multiple gifts are packed in clear gift boxes with a cute ribbon. Tying a ribbon around the clear gift boxes uniquely helps you make a statement. You can also add some glitter, shredded paper, or decorative filling elements to enhance the beauty of your gift.
8. Reusable Tin Packaging
Presenting high ticket items in reusable packaging helps improve brand perception. Customers feel curious about your products, making them more desirable. Tin packaging is a better option to improve customer experience. Most high-ticket food items are packed in tin packaging, and the aesthetics of tin packaging make your products gift-worthy.
The reusability factor of tin gift packaging makes it eco-friendly, impressing eco-conscious customers. Tin packaging can be customized in different styles like round tins with lids, screw top tins, self-seal tins, hinged tins, and slider tins.
Final Thoughts!
The more you know about unique and impactful gift packaging, the better you lead a gift brand. Understanding brand personality, product nature, and shoppers’ interests are some factors you must consider while customizing gift packaging. Consider the above-discussed gift packaging and experience a visible difference!
